Here’s an idea: co-op ad buying
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I’ve been wondering if it’s feasible for webmasters/bloggers to join together to purchase ads. In newspaper parlance, this is called a co-op ad, or a cooperative advertisement purchase. The costs of the ad are split among the group members.
Another idea:
When I sold insurance, many carriers had co-op advertising deals. In short, the agent and the company would split the cost of advertising. It got the agent exposure, and it let the carrier promote its brand.
Perhaps affiliates and their sponsors could work out a co-op deal to promote both interests.
Again, just some thoughts. Perhaps someone will find inspiration in them.